Concept
Ideal Qualia = Ideal Texture
Tools are used by hand. Look at the tool, touch it, put it into force, and put thought into the machine ahead. In this series of movements, we pursue the texture that the mechanics feel with sensitivity.
Origin
"RUN WELL". Those who have a tool, a brand name that expresses the desire that the mechanic entrusts to the bike "want to run fast" straight.
The sensibility of each tool holder is satisfied with the value of the tool, and I want to continue manufacturing that resonates with the feelings of the brand.
In order to keep the commitment and pride in Made in Japan, the RUNWELL logo marks the Ranwell "La".